name DB "George", 0Dh, 0Ah ; last two characters are CR, LF age DB 1
name DW "George", 0Dh, 0Ah age DW 1is equivalent to
name DB "George", 0Dh, 00h, 0Ah, 00h age DB 1, 0(which is probably not what you want for the string).
x RESB 8 y RESB 4The next available address in this section would be 123Ch.
msg DB "Hello" msglen EQU $ - msgSince the current address at the start of the second line is the next address after the end of the string, subtracting the address of the start of the string will give the length of the string---in this case, msglen will be defined as 5. The second special constant, the double dollar sign, evaluates to the address of the start of the current section, so that you can check how much space you've used (with the expression $ - $$).